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Mobility: Is security more important than user experience?

Mobile devices (smartphones and tablets) have always been considered a data security risk, particularly in the more regulated sectors such as banking or the health industry. The risk is all the more important since any...

How to get a true 360-degree customer view?

Today, it’s important for marketing and sales teams to have access to a single, accurate, holistic view of their customers and prospects, in order to understand and reach them the most effectively. Relationships with customers...

Mobile CRM – Why it Fails and How to Succeed

In terms of mobility, 2013 was the year vendors shipped more than 1 billion smartphones. Closely complementing this mobility trend, IDC forecast that tablet sales will reach 227.4 million units in 2013, a whopping 57.7%...

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